For area small businesses, the Siouxland Chamber of Commerce will host the Small Business Education Series on Tuesday, February 20 at 12:00 p.m. The session will presented by Vaughn Donahue of Destination Graphic and focus on The Importance of Establishing Your Brand.
Starting a new small business involves a lot of time and effort, but once you’re up and running you need your potential customers to know who you are, what you do, and why you do it. Even the most basic of branding efforts can go a long way to establish growth and success early on. Graphic designer Vaughn Donahue will discuss what goes into a branding process, why it’s so important at the beginning, and how it can impact your first few years in business.